Get to Know Your Customers
Forming meaningful relationships with your customers will inspire them to continue visiting your business. Plus, having their feedback will help you improve your bottom line.
Tag Archive: Business
Email Do’s and Dont’s
Sending emails to your boss, co-workers, prospects or existing clients has the potential to be a minefield of professional correctness/decorum, with each inappropriate joke and incorrectly capitalized letter a disaster waiting to happen.
Freshly Brewed: New England’s Favored Java Giant Updates Brand ID
The Boston Business Journal recently featured an article about the change in scenery we will soon be seeing at Dunkin Donuts (check out the photo gallery here). Gone are the days of stiff, uncomfortable tables and chairs in piercing orange and purple. New England’s favored java giant has opted for an interior overhaul featuring modern couches and lighting as well as more soothing shades of burnt orange — you might actually want to sit and stay a while. Each new... Read More
Coincidence or Truth in Advertising?
I had lunch with a client the other day. She’s the Administrator for a Care at Home agency in Holyoke. Her job, as she describes it is to make sure her clients have the appropriate and qualified staff caring for them, but even more importantly, that they have an aide who is also compatible with them. She’s a modern-day matchmaker. So it wasn’t surprising to me that she was frantic that day on the phone, going back and forth between... Read More