You’ll often hear media exposure described as “free advertising.” There is truth to that, but it can be misleading. By no means are media pickups easy to land; they require strategy, time, effort and expertise.
Book your ad campaigns as soon as possible, before the political window opens. While spots may be preempted or moved to make room for political advertisers, getting your buys done now will minimize impact and allow for strategic pivots as the need arises.
These days, we all need a constant supply of content. No matter the industry, brands require fresh photography for web, social media, press, advertising—you name it. But when is it time to get out the smartphone for some quick, casual pics, and when is it time to hire a photographer for a professional shoot? What […]
SEO: where are we now? From its humble beginnings focusing exclusively on keywords to the recent introduction of AI in search engines, SEO has undergone a remarkable transformation. Let’s explore the possible future of SEO.
We understand the value of books and reading in increasing a child’s chances for a successful, fulfilling future, and we are proud to support Link to Libraries’ invaluable work.
While our creative team is throwing no shade at 2023’s bold vibes, we are looking forward to casting a warmer hue over 2024.
Could these be the missing ingredients in your brand’s secret sauce?
Don’t worry, the machines aren’t planning a revolt, at least not at Market Mentors where the human touch can never be replaced.
Have you ever closed your web browser because you were forced to look at the same ad again and again? You’re not alone. This phenomenon, known as creative fatigue or digital ad fatigue, is not only annoying for consumers; it can be costly for your business.
Market Mentors, the region’s largest marketing, advertising and public relations agency, has been Great Place to Work-Certified™ for the second time. Great Place to Work® is the global authority on workplace culture, employee experience and leadership behaviors proven to deliver market-leading revenue and increased innovation.