Full Service Marketing, Advertising &
Public Relations Agency

Market Mentors, LLC is a full-service marketing agency located in Western Massachusetts. While our home is New England, we have the capacity and capabilities to serve clients in every corner of the U.S. Founded by Michelle Abdow, Principal, in 2003, Market Mentors specializes in planning, designing, and implementing integrated marketing programs that help our clients succeed. We’re a lean business, made up of professionals with expertise in all aspects of advertising, branding, media-buying, graphic design, web design, SEO, social media, public relations, and event planning.


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    Pro Tips: Adult Snow Days

    Snow day! Music to a child’s ears, but not always to an adult’s. Unless, perhaps, you are fortunate enough to have the type of job – and the type of boss – that allows you to work from home. Working from home on a snow day or other weather emergency is a lovely perk to have, as well as an opportunity and a privilege.

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    Got a claim? Be sure to back it up!

    Got a claim? Be sure to back it up! One of my favorite scenes in the movie “Elf” is the one in the coffee shop. World’s best cup of coffee! Wow! This scene is hilarious, but it illustrates a trap that is all too common in advertising. While your parents may believe you are the best, the rest of us need proof.

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    Don’t Overlook Onboarding!

    In doing a bit of digging for this blog post, I found some staggering stats via the Harvard Business Review. Nearly 33% of new hires look for a new job within their first six months on the job and 23% of new hires turn over before their first anniversary. Wait, what?! How might you prevent this from happening within your company? Effective onboarding.