The 7th Annual Kids Safety Expo July 25th, 9 a.m. to noon

dentist swabbing kids cheek

A must-attend for parents and kids of the Pioneer Valley

Paula Bailey, Account Coordinator
DNA Cheek Swab at Kids Safety Expo

DNA is collected from a cheek swab and given directly to parents to use if children go missing. While we all hope this DNA material never has to be used, these identification tools have helped identify more than 300,000 children who have completed the very same MYCHIP program.

As we near the end of July, national make a difference to children month, we urge you to help make a difference in your child’s life, or the life of a child that you know. Summertime is the most anticipated time of the year for children. They are out of school and carefree. However, this can be one of the most stressful times of the year for a parent. Worrying thoughts tend to engulf their minds, “Where are they?” “Did they get to their friends okay?” or “What if something happened to them?”

Parents, there are a few steps you can take to help keep your mind at ease. Market Mentors and many other local businesses are providing resources to help you keep your kids safe this summer. Our annual Kids Safety Expo is in its 7th year at the Basketball Hall of Fame. Alongside 94.7 WMAS, Sports Radio 1450 The Hall and MYCHIP (Masonic Youth Child Identification Program), the Kids Safety Expo has become the must-attend, annual event of the summer for parents across the valley.

Taped Interview at the Kids Safety Expo

This family is completing taped interviews that can be provided to the media and law enforcement officials if these children are missing. The tone, cadence and other identifiable qualities of voice and speech can be very important if a child is lost. No interview is stored in a database – all materials are packaged up and provided to parents to use only in the case of emergency.

We want to help ensure child safety by offering many free services that include fingerprinting, DNA cheek swabs, dental impressions, and a recorded interview with your child that can be easily distributed to the law enforcement and media in the event of an emergency.

This Kids Safety Expo is something you won’t want to miss! Along with these life-saving programs, you will find the Melha Shriners clowns in attendance, K-9 Units, the Springfield police and fire department, the Zoo at Forest Park, Ms. Massachusetts, The Valley Blue Sox, Springfield Falcons and New England Revolution Mascots.

Summer safety can be fun and exciting rather than dull and boring; let Market Mentors along with several other gracious sponsors show you! The Kids Safety Expo offers services that help put parent’s minds at ease and children’s minds at play with the overabundance of stimulating and priceless activities.


We can help make summer safe for your family.  Stop by the Basketball Hall of Fame in Springfield on July 25th, from 9 a.m. to noon. Free parking and admission. Helmets are only available to the first 500 kids and are offered in all sizes!

What you can expect:

  • Bike Safety
  • Free Bike Helmets provided by AAA and Chicopee Savings Bank
  • Water Bottles provided by Libbos Law
  • Fire Safety with Springfield Fire Department
  • Fingerprinting
  • Video Taped Interview with Child
  • Cheek Swab
  • Dental Impressions
  • Stranger Danger Information
  • K-9 Demonstration
  • And more!
Melha Shriners Clowns

The Melha Shriners Clowns know how to have fun while playing it safe! Join us at the Kids Safety Expo.

Even though we are still in summer, it is never too early to start thinking about the Salvation Army Coats for Kids event this fall. Every year, area residents and local businesses work with the Springfield Salvation Army to help keep kids warm by donating gently used or new winter coats. While you are cleaning out your children’s closets of coats they have outgrown, keep in mind this event for the fall to help those children in need stay warm this winter.

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