Netflix has announced that it’s going to start selling advertising during its programming, perhaps as early as this fall. Despite experiencing a decline in subscribers, it’s still the top streaming service…at least for now. While adding advertising revenues may boost Netflix’s bottom line, it could also end up costing them subscribers who enjoyed not paying more for an ad-free viewing experience. If you’re considering adding Netflix to your digital media buy, first check out the advice from Michelle and other agency experts in this Forbes article.
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