Choosing a Crisis Communications Pro: What to Look For
When a crisis hits your business, you want a crisis communications pro who can help you respond in a professional, timely and appropriate way.
Our public relations blog covers the gamut of earned media opportunities such as press releases, crisis communications, case studies, reputation management, press kits and more.
When a crisis hits your business, you want a crisis communications pro who can help you respond in a professional, timely and appropriate way.
A crisis can happen at any time, which is why having a solid crisis communications plan in place is essential.
There are a number of things you should and should not do to increase your chances of earning media.
In this Forbes article, Michelle and other agency experts discuss the first steps in countering bad publicity.
Some sessions reaffirmed that we are on point with what we are doing for our clients, while others provided glimpses into the future.
In this Forbes article, Michelle Abdow outlines steps you can take to effectively maximize your marketing message.
Get an insider’s perspective on how the news business works as well as tips on how best to get earned media.
To some, branding starts and stops with a logo and tagline. To others in the know, branding extends much further, into written elements. Find out how the right mix of elements, executed properly, can help play a positive role in your business plan and organizational growth.
How do you convince a customer your product or service is right for them? A case study may be just the solution you’re looking for.