Nontraditional Recruitment Marketing to Attract New Hires
In this blog, we’re examining the reasons behind the staffing difficulties and how you can best use nontraditional recruitment marketing to attract top talent.
06-20-2022
Advertising Blog
Our advertising blog offers tips, trends and information about advertising, including traditional and online media and more. From strategy through concept, creation, production, media buying, tracking and reporting, Market Mentors is your resource for all things advertising. We keep up on the latest trends and best practices and share our knowledge to ensure you get results.
06-17-2022
Where AI Adds Value to the Marketing Process
In this Forbes article, Michelle and other agency leaders talk about the ways they employ artificial intelligence to allow their teams to focus their attention where it matters most.
06-07-2022
Should Your Business Have a LinkedIn Page?
LinkedIn has gained recognition as the go-to professional networking platform and businesses have also found value in it as a space in which to promote themselves.
05-18-2022
It’s Official: Google Shifting from Expanded Text Ads to Responsive Text Ads
Beginning on June 30, 2022, Google is shifting from ETAs to RTAs. We explain the benefits and best practices to ensure your digital ad campaigns don’t miss a beat.
04-04-2022
Expanded and Dynamic Search Ads: What’s The Difference?
When you search topics online, paid digital advertisements are often provided alongside the most popular organic search results.
03-24-2022
Should Your Business Be on Facebook?
With nearly 3 billion monthly users worldwide, Facebook is the most popular social media platform in the world. This means it’s very likely your customers are using it.
02-16-2022
Touchdowns and Sacks: Our 2022 Super Bowl Ad Roundup
Watching the commercials during the Super Bowl is almost as big an event as the game itself, especially if you work in our field.
01-26-2022
Are You Going Over the Top with Your Advertising?
As the methods for media consumption evolve, we can make sure you’re responding by going over the top with a balanced approach to your advertising.
12-23-2021
Technical Skills You Want Your Marketing Agency to Have
From syndicated research data and tools to mastery of marketing automation, here’s what to ask about.
12-20-2021
Refining Marketing Strategies Leveraging Machine Learning Ad Tools
Gathering audience insights through these tools can allow you to target groups of prospects that are more relevant.